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12 Best Upskilling Courses Top Companies Use for Upskilling Employees in 2024

Are you looking for the best upskilling courses online? Here is the list of best upskilling training, tutorial, and certifications that use upskilling employees by the top companies to eliminate skills gaps.

Over 1,000 of the world’s leading companies like Amazon, Samsung, PayPal, and L’Oreal are upskilling Employees with paid online courses with certificates.

The benefits of upskilling employees are enormous. If you think why upskilling is important?

You know the answer already, upskilling the workforce with online upskilling courses and mentoring programs will give the organization long-term success.

There is also a ton of free online courses with certificates available to reskill and upskilling your employee’s talents.

These online courses include digital marketing, human resources, personal development, computer science, artificial intelligence, data science, analytics, and other development programs for organizational and individual employees’ success in careers.

12 Best Upskilling Courses Top Companies Use for Upskilling Employees 2024

1. Digital Marketing Specialization (Coursera)

This upskilling training will let you drive customer behavior online and Master strategic marketing concepts and tools to address brand communication in the digital world.

This is one of the top 10 specializations in terms of enrollment. INC Magazine rated the first course, Marketing in a Digital World, as one of The 10 Hottest Online Classes for Professionals in 2015.

Also, this course was ranked in the top five courses across multiple MOOC providers.

Additionally, the Digital Marketing Certificate was the top coveted certificate on Coursera in 2015. A six-course overview of the latest digital marketing skills, taught by industry experts.

Created by: The University of Illinois

Instructors: 

  • Vishal Sachdev, Clinical Assistant Professor, Director, Illinois MakerLab
  • Mike Yao, Associate Professor of Digital Media
  • Kevin Hartman, Visiting Professor & Head of Analytics at Google
  • Aric Rindfleisch, John M. Jones Professor of Marketing

Ratings: 4.6 out of 5.0
Students Enrolled: 48k+

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A. The Digital Marketing Revolution

This course will begin with an exploration of the key differences between the Analog and the Digital and then examine four ways in which the Analog World has been affected by the Digital Revolution: Domination, Resistance, Synergy, and Transformation.

The online course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by shifting the balance of power from firms to consumers.

This course is taken by Aric Rindfleisch of Marketing, Department of Business Administration

Rating: 4.7/5.0
Students Enrolled:
88k+

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B. Marketing in a Digital World

Completing this Course –

  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

Gained Skills in –

  • Marketing
  • Digital Marketing
  • Marketing Mix
  • Product Strategies
  • Pricing Strategies

Instructor: Aric Rindfleisch
Rating: 4.7/5.0
Students Enrolled: 562k+

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C. Digital Marketing Analytics in Theory  

Learn the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world challenges they confront daily in their professional lives.

You will Learn –

  • Gain an understanding of the motivations behind data collection and analysis methods used by marketing professionals
  • Understand frameworks and approaches to measuring consumers’ digital actions
  • Learn to evaluate and choose appropriate web analytics tools and techniques
  • Earn familiarity with the unique measurement opportunities and challenges presented by New Media
  • This is taught by Kevin Hartman, Visiting Professor and Head of Analytics at Google, College of Business.

Rating: 4.5/5.0
Students Enrolled: 130k+

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D. Digital Marketing Analytics in Practice

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping you realize the power of data visualization.

The course is instructed by Kevin Hartman, Visiting Professor & Head of Analytics at Google, College of Business.

You will Learn:

  • Gain hands-on, working knowledge of a step-by-step approach to planning, collecting, analyzing, and reporting data
  • Learn to evaluate and choose appropriate web analytics tools and techniques
  • Utilize tools to collect data using today’s most important online techniques: performing bulk downloads, tapping APIs, and scraping webpages
  • Understand approaches to visualizing data effectively

Gained Skills in –

  • Analytics
  • Digital Marketing
  • Marketing Analytics
  • Marketing Performance

Rating: 4.5/5.0
Students Enrolled: 122k+

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E. Digital Media and Marketing Principles

Learn how the digital revolution has led to a titanic shift in the landscape of marketing communication, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies.

Skill Gained –

  • Mobile Marketing
  • Integrated Marketing Communications
  • Social Media
  • Digital Marketing
  • Marketing Channel

This course is taught by Mike Yao, Associate Professor of Digital Media, Charles H. Sandage Department of Advertising

Rating: 4.4/5.0
Students Enrolled: 99k+

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F. Digital Media and Marketing Strategies

Learning the proliferation of digital technology gives businesses a diverse new set of tools to reach, engage, monitor, and respond to consumers to an unprecedented degree.

Skill Gained – 

  • Brand Communication
  • Social Media
  • Content Marketing
  • Digital Marketing
  • search marketing

The course is instructed by Mike Yao, Associate Professor of Digital Media, Charles H. Sandage Department of Advertising

Rating: 4.6/5.0
Students Enrolled: 128k+

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G. Digital Marketing Capstone

This is one of the best upskilling courses that is the culminating project in the Digital Marketing Specialization.

Skill Gained – 

  • Marketing Plan
  • Marketing Performance Measurement And Management
  • Search Advertising
  • Digital Marketing
  • Marketing Analytics

Instructors: Aric Rindfleisch, Kevin Hartman, Vishal Sachdev, Mike Yao

Rating: 4.5/5.0
Students Enrolled: 23.5k+

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2. Career Success Specialization (Coursera)

Build Essential Skills for the Workplace with this upskilling training.

Improve your employability and advance in today’s dynamic workforce.

This specialization includes the following subcategory courses:

  • Project Management: The Basics for Success
  • Work Smarter, Not Harder: Time Management for Personal & Professional Productivity
  • Finance for Non-Financial Professionals
  • Communication in the 21st Century Workplace
  • High-Impact Business Writing
  • The Art of Negotiation
  • Fundamentals of Management
  • Effective Problem-Solving and Decision-Making
  • Essentials of Entrepreneurship: Thinking & Action
  • Career Success Project

Skill Gained – 

  • Project Management
  • Information Technology (IT) Management
  • Communication
  • Negotiation

Created by: The University of California, Ivrine

Instructors: Below instructors are from the University of California, Irvine Extension.

  • Rob Stone
  • David Standen
  • Sue Robins
  • Patricia Bravo
  • Margaret Meloni
  • Diane Spiegel
  • Dave Nagy

Enrollment: 199k+

Rating: 4.6 out of 5.0

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3. Upskilling Training: Strategic Leadership and Management Specialization (Coursera)

Leadership and Business Skill for Immediate Impact. Apply practical strategies to becoming an effective organizational leader. This specialization includes the following subcategory courses:

  • Foundations of Everyday Leadership
  • Applications of Everyday Leadership
  • Designing the Organization: From Strategy to Organizational Structure
  • Managing the Organization: From Organizational Design to Execution
  • Business Strategy
  • Corporate Strategy
  • Strategic Leadership and Management Capstone

Skill Gained – 

  • Strategic Management
  • Negotiation
  • Leadership
  • Business Strategy

Created by: The University of Illinois

Instructors:

  • Elizabeth A. Luckman
  • Denise Lewin Loyd
  • Michael Bednar
  • Deepak Somaya
  • Jeff Flesher
  • Kari Keating
  • Jeffrey Loewenstein
  • E. Geoffrey Love
  • Joe Mahoney

Students Enrolled: 113k+
Rating: 4.8 out of 5.0

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4. Introduction to Project Management Principles and Practices Specialization (Coursera)

Project Management Principles and Practices. Work Better, Together. This specialization includes the following subcategory courses:

  • Initiating and Planning Projects
  • Budgeting and Scheduling Projects
  • Managing Project Risks and Changes
  • Project Management Project

You will Learn –

  • Define a project’s scope and write a project plan
  • Build a work breakdown schedule
  • Create a project budget
  • Identify and manage risks

Gain Skills In:

  • Schedule
  • Project Management
  • Risk Management
  • Budget
  • Project
  • Planning
  • Project Planning
  • Budget Estimation
  • Change Control
  • Change Management

Created by: The University of California, Irvine

Enrollment: 204k+

Instructors: Margaret Meloni

Rating: 4.7 out of 5.0

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5. Inspirational Leadership: Giving Sense to Your Leadership Experience (Coursera)

This course is designed to empower learners with practical skills and theoretical knowledge to enhance their leadership abilities.

It delves into self-awareness, decision-making, and strategic thinking, helping participants to effectively navigate and influence their professional environments.

Skill Gained –

  • Communication
  • Leadership
  • Human Resources (HR)

There are 4 modules in this course –

  • Understand Your Leadership Style
  • Positioning Your Leadership
  • Embracing Change from Resilience
  • Building Sense for Your Leadership Challenge

Created by: HEC Paris

Instructors: Valérie Gauthier, Associate Professor, HEC Paris

Students Enrolled: 21k+

Rating: 4.6 out of 5.0

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6. Human Resource Management: HR for People Managers Specialization (Coursera)

Become a better manager of people. Develop strategies and skills for hiring, managing performance, and rewarding employees. This specialization includes the following subcategory courses:

  • Preparing to Manage Human Resources
  • Recruiting, Hiring, and Onboarding Employees
  • Managing Employee Performance
  • Managing Employee Compensation
  • Human Resources Management Capstone: HR for People Managers

Created by: The University of Minnesota

Instructors: 

  • John W. Budd, Professor, and Director
  • Stacy Doepner-Hove, Director
  • Alan Benson, Assistant Professor
  • Amy Simon, Senior Lecturer
  • Larry Bourgerie, Senior Lecturer
  • Mike Davis, Senior Lecturer

Students Enrolled: 180k+

Rating: 4.8 out of 5.0

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7. Upskilling Training for Leading People and Teams Specialization (Coursera)

Leading Effectively. Learn proven management techniques with the specialization that includes the following subcategory courses:

  • Inspiring and Motivating Individuals
  • Managing Talent
  • Influencing People
  • Leading Teams
  • Leading People and Teams Capstone

Skill Gained –

  • Talent Management
  • Goals and Rewards
  • Leadership
  • Motivate Employees
  • Vision Alignment

Created by: The University of Michigan

Instructors:

  • Scott DeRue, Ph.D.
  • Cheri Alexander
  • Maxim Sytch, Ph.D.

Students Enrolled: 136k+

Rating: 4.8 out of 5. o

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8. Excel Skills for Business Specialization (Coursera)

Learn Excel Skills with this Upskilling Training. Master Excel to add a highly valuable asset to your employability portfolio. The specialization includes the following subcategory courses:

  • Excel Skills for Business: Essentials
  • Excel Skills for Business: Intermediate I
  • Excel Skills for Business: Intermediate II
  • Excel Skills for Business: Advanced

Gain Skills In-

  • Data Validation
  • Microsoft Excel
  • Microsoft Excel Macro
  • Pivot Table
  • Graphs
  • Spreadsheet
  • Chart
  • Concatenation
  • Consolidation
  • Pivot Chart
  • Lookup Table
  • Microsoft Excel VBA

Created by: Macquarie University, Sydney, Australia.

Instructors: 

  • Dr. Yvonne Breyer
  • Nicky Bull
  • Dr Prashan S. M. Karunaratne

Students Enrolled: 518k+

Rating: 4.9 out of 5.0

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9. Upskilling Training for Organizational Leadership Specialization (Coursera)

Successfully Lead in an Ever-Changing Business Environment. Master key strategies to successfully lead an organizational change effort in just five following subcategory courses:

  • High-Performance Collaboration: Leadership, Teamwork, and Negotiation
  • Leadership Communication for Maximum Impact: Storytelling
  • Leadership Through Social Influence
  • Leadership Through Marketing
  • Leadership Through Design Innovation
  • Organizational Leadership Capstone

Created by: Northwestern University

Instructors: 

  • Elizabeth Gerber, Associate Professor, Co-director of the Research Cluster at the Segal Design Institute
  • Leigh Thompson, J. Jay Gerber Distinguished Professor of Dispute Resolution and Organizations
  • Daniel J. O’Keefe, Owen L. Coon Professor
  • Ernest Duplessis, Faculty
  • Pam Daniels, Clinical Assistant Professor, Design Innovator in Residence
  • Greg Carpenter, James Farley/Booz Allen Hamilton Professor of Marketing Strategy,
  • Sanjay Khosla, Adjunct Professor of Executive Education
  • Hud Englehart, Faculty
  • Florian Zettelmeyer, Nancy L. Ertle Professor of Marketing, Director, Program on Data Analytics at Kellogg
  • Greg Holderfield, Pentair – D. Eugene and Bonnie L. Nugent Clinical Associate Professor of Design, Director of the Segal Design Institute, Co-Director of the MMM Program
  • Barbara O’Keefe, Dean of the School of Communication; Professor of Communication Studies; Annenberg University Professor
  • Tom Collinger, Executive Director of Spiegel Research Center
  • Candy Lee, Professor
  • Ed Colgate, Allen, and Johnnie Breed University Design Professor

Students Enrolled: 45k+

Rating: 4.7out of 5.0

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10. Conflict Management Specialization (Coursera)

Turn Conflict into Collaboration. Learn proven approaches to conflict resolution in three courses.

This Coursera specialization certificate includes the following subcategories:

  • Types of Conflict
  • Conflict Resolution Skills
  • Intercultural Communication and Conflict Resolution
  • Conflict Management Project

Gain Skills In-

  • Active Listening
  • Communication
  • Management
  • Cross-Cultural Communication

Offered by: The University of California, Irvine

Instructors: 

  • Najla DeBow, Instructor
  • Amit Kothari, Instructor

Rating: 4.5 out of 5.0

Students Enrolled: 27k+

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11. Executive Data Science Specialization (Coursera)

One of the best upskilling training to be the leader of your Data team needs. Learn to lead a data science team that generates first-rate analyses in five courses.

  • A Crash Course in Data Science
  • Building a Data Science Team
  • Managing Data Analysis
  • Data Science in Real Life
  • Executive Data Science Capstone

Gain Skills In-

  • Data Science
  • Data Analysis
  • Communication
  • Leadership
  • Data Management

Created by: The Johns Hopkins University

Instructors: 

  • Roger D. Peng, Ph.D., Associate Professor, Biostatistics
  • Brian Caffo, Ph.D., Professor, Biostatistics
  • Jeff Leek, Ph.D., Associate Professor, Biostatistics

Students Enrolled: 64k+

Rating: 4.5 out of 5.0

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12. Supply Chain Management Specialization (Coursera)

Upskilling training for Supply Chain Management. Master the Fundamentals: Logistics, Operations, Planning, Sourcing, and Strategy.

  • Supply Chain Logistics
  • Supply Chain Operations
  • Supply Chain Planning
  • Supply Chain Sourcing
  • Supply Chain Management Strategy

Gain Skills In:

  • Forecasting
  • Logistics
  • Supply Chain
  • Lean Six Sigma
  • Supply Chain Risk Management
  • Warehouse Management
  • Logistics Planning
  • Inventory
  • Six Sigma
  • Microsoft Excel
  • Planning
  • Demand Forecasting

Created by: Rutgers Business School, New Jersey, USA

Students Enrolled: 168k+

Instructors: Rudolf Leuschner, Ph.D., Assistant Professor

Rating: 4.8 out of 5.0

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Today’s leading enterprises use high-quality online upskilling programs to train and develop the Best Upskilling Courses, Tutorials, and Certifications for upskilling employees for long-term success.

Learn the skill that takes you to the next level with the best upskilling training.

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