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13 Best Google Analytics Certification and Training for Marketers in 202410 min read

So, do you want to pass the Google Analytics certification exam? You must be looking for the Best Google Analytics certification Training.

Grab the Best Google Analytics Training, Tutorials for Beginners, Courses, and Classes available online in 2024 for you to become a Digital Marketing and Analytics expert.

Proper Google Analytics tracking will assist you in managing your online business conversion rate using landing pages and split testing.

Google Analytics individual qualification will also help you to manage Google Analytics data to optimize your digital marketing strategy, and social media, and control your email list growth.

If you are running a digital marketing agency you can get a Google partners badge.

Google partners badge will help you to show your audience that you understand analytics and use it where appropriate.

With the best Google Analytics Training, you will undoubtedly understand complete digital analytics.

You will learn to set up analytics, set up goals, and know how to optimize your organic search results using this list of best Google Analytics tutorials.

To pass the Google Analytics exam you have to answer more than 70 questions which are multiple choices. What does the google analytics certification cost? It’s free.

If you want free courses, Google free training is the best solution for you to get a Google Analytics certificate and get real-world Google Analytics skills. Google Analytics individual qualification is important for the passing exam (gain exam).

These analytics certification study guides will help you to understand Google Analytics. At the same time these as well as pass the google analytics certification exam.

13 Best Google Analytics Certification Training, Tutorial, Courses, and Classes Online for Marketers 2024

1. Google Analytics For Beginners: Master Google Analytics (Udemy)


Hands-On Training Course:

One of the Best Google Analytics Courses to set Up Google Analytics Correctly, Track Marketing Analytics, and Increase Traffic & Sales with Web Analytics!

One of the best Google Analytics certification programs to learn web analytics.

You will Learn:

  • Get job-ready experience with a Google Analytics Demo Account
  • Increase traffic & sales by focusing on the few metrics that matter
  • Set up Google Analytics correctly in just a few minutes
  • Track the success of social media and marketing campaigns

After completing this course, you will be able to use Google analytics as a powerful tool to monitor the health of your business and identify growth opportunities.


  • No experience required – demo account included

Students Enrolled: 60K

Instructor: Daragh Walsh

Rating: 4.4 out of 5.0


2. Google Analytics Certification – Become Analytics Certified (Udemy)


Get a Job & Earn More with Your Google Analytics skills.

This is one of the Best Google Analytics Training & Practice Test course to pass the google analytics individual qualification exams.

You will Learn:

  • Pass the OFFICIAL Google Analytics certification exam the first time
  • Access TONS of practice questions to see what you got right/wrong and why
  • Get certified in ONE DAY – not weeks of study
  • Use TWO METHODS to promote your certification and get hired

**Google Analytics is a requirement for any digital marketing or digital advertising position.


  • If you are new to Google Analytics, this course will get you certified in 24 hours.
  • You will get a refresh of all you need to know in under 2 hours.

Students Enrolled: 110K+

Instructor: Daragh Walsh

Rating: 4.3 out of 5.0


3. The Complete Digital Marketing Course – 12 Courses in 1! (Udemy)


With this online course, you will become a Master in Digital Marketing.

You will Learn:

  • Grow a Business Online From Scratch
  • Make Money as an Affiliate Marketer
  • Land a High-Paying Job in Digital Marketing
  • Work From Home as a Freelance Marketer

This Course Includes:

  • Market Research.
  • WordPress.
  • Email Marketing.
  • Copywriting.
  • SEO (Search Engine Optimisation).
  • YouTube Marketing.
  • Social Media Marketing (Instagram, Facebook, Twitter, Pinterest & Quora).
  • Linkedin Marketing.
  • App Marketing.
  • Google Adwords.
  • Facebook Ads.
  • Google Analytics.


  • No experience required
  • Suitable for all types of businesses (digital product, physical product, service, B2B, B2C).

Students Enrolled: 779K+

Instructor: Rob Percival, Daragh Walsh, Codestars by Rob Percival

Rating: 4.4 out of 5.0


4. Google Tag Manager (GTM) Training Course – From Zero to Hero (Udemy)


Learn Google Tag Manager (GTM) with Google Analytics includes event tracking and Facebook retargeting and remarketing Pixel.

You will Learn

  • Use Google Tag Manager with confidence
  • Learn how to deploy various tags and track them in Google Analytics
  • Achieve Google Analytics implementation Mastery
  • To use Data Layer to track certain actions
  • Learn how to deploy Facebook pixel via Google Tag Manager
  • Become confident in using Google Tag Manager
  • Learn DataLayers in Google Tag Manager Course
  • Track YouTube Video using Google Tag Manager
  • Import and Export Tags from one account to another


  • Basic HTML
  • Some understanding of JavaScript

Students Enrolled: 17K+

Instructor: Anil Batra

Rating: 4.6out of 5.0


5. Google Analytics for Beginners (Udemy)

This Google Analytics for Beginners course will help you to uncover actionable data and grow your business online.

You will Learn:

  • Become a Google Analytics power user
  • How to create and analyze reports
  • Learn how to make data-driven decisions

**After completing this course, you will quickly gain all the skills you need to be a Google Analytics power user.


  • A Google Analytics Account

Students Enrolled: 16.2k+

Instructor: Corey Rabazinski

Rating: 4.1 out of 5.0


6. Google AdWords Certification in 2 days – 2 Courses in 1 (Udemy)

Get Your Google AdWords Certification in Just 2 Days. Secure Your Promotion, Interview, Grow Business – 2 in 1 Course

You will Learn:

  • A proven step-by-step method of clearing the Google Analytics Certification
  • The Best Study Resources & Cheat Sheets to Ensure Your Success in Exam
  • Practical Tips in terms of number of attempts, duration, types of questions, negative marking, certificate validity
  • Detailed exam preparation insights and strategies to clear the exam
  • Get 100 sample practice questions with explanations thus increasing the chances of getting Google Analytics Certified
  • Prepare for the exam with the practical questions
  • Availability of the Instructor in the Q&A section to get the doubts cleared


  • No Google Analytics Experience Required
  • No prior work experience or prerequisites are required to take the exam or this course

Students Enrolled: 1.8K+

Instructor: Nidhi Gupta

Rating: 3.4 out of 5.0


7. Google Analytics for Shopify: A Complete Step-by-Step Guide (Udemy)


This Google analytics for beginners online course will help you to learn how to increase your Shopify Sales and Revenue, following a six-figure Shopify Entrepreneur step-by-step.

You will Learn:

  • Link Google Analytics to Shopify using a unique Tracking ID
  • Navigate your way around the Google Analytics Dashboard
  • Identify the Key Areas you should use in Google Analytics
  • Identify your best-performing Demographics
  • Identify Key Locations around the world where your business is LOVED
  • Identify the Best Days, Hours, and Time of the Month to Maximise your Marketing and Advertising Budget
  • Understand HOW to use Google Analytics Data
  • Minimize your Ad Spend and Maximise your Sales and Profit


  • An Internet Connection
  • The desire to run Your Own Online Business
  • Own or Manage a New or Established Online Business

Students Enrolled: 4.5K+

Instructor: Adam Reed

Rating: 3.8 out of 5.0


8. Build Insightful Dashboards with Google Data Studio (Udemy)


Create powerful data visualizations with his guide to google analytics within minutes from google analytics and google sheets to speed up the time to insight.

You will Learn:

  • Connect to a range of Data Sources (Google Analytics, Google Sheets)
  • Get started with a FREE Data Studio Account
  • Create and customize a range of data visualizations
  • Create re-usable report templates that follow best practice principles
  • Create advanced visualizations (maps, scatter charts, bullet charts)
  • Add dynamic data and dimension filters to make dashboards interactive
  • Tell powerful stories from your data
  • Create interactive analytical dashboards with your Data


  • A Google or Gmail account
  • Any experience with Google Analytics, Google Sheets, or Excel will be helpful

Students Enrolled: 5K+

Instructor: Annabel Lyle

Rating: 4.1 out of 5.0


9. E-commerce for Beginners – Become a Shopify Shop (Udemy)

Start successful selling with Shopify today and learn how to use Google Analytics, MailChimp, and Facebook Ads on top!

You will Learn:

  • Know exactly how to set up and run your own Shopify Store!
  • How Google Analytics helps you to improve your Store and Customer Experience
  • Have hands-on experience on how to make great Product Pictures and Banners using completely free tools online
  • Use tools like Mailchimp or Facebook Ads to market your store better


  • Need A Computer with Internet Access and a basic understanding of how the Internet works
  • You should have something you want to sell through your online store.

Students Enrolled: 3.6+

Instructor: Thomas Wiesner, Andrew Reed

Rating: 3.7 out of 5.0


10. Google Analytics Certification Exam Training (Udemy)

GA4 Mastery + Pass Google Analytics Certification Exam 2024
Master Google Analytics 4, pass the Google Analytics Individual Qualification (GAIQ) exam, get a Google Partner Badge!

One of the Best Google Analytics tutorials to study hundreds of sample questions and answers from the Google Analytics Certification exam!

You will Learn:

  • Understand and navigate Google Analytics with ease
  • Learn how to MASTER Google Analytics 4
  • Pass the Google Analytics Certification Exam

**In this course, you will learn my various strategies on what makes Google Analytics so important for any business, app, or online marketing venture.


  • Familiar with basic HTML

Students Enrolled: 9K+

Instructor: COURSE ENVY

Rating: 4.1 out of 5.0


11. Ultimate Google Analytics Online Training + 50 practical examples (Udemy)


Google Analytics course, including GA4, based on real experience including 50 practical examples + 100 quiz questions

You will Learn:

  • How the tool works, what data is there, and most important find the business value in it
  • Ability to make the right data decisions
  • Know which are important Google Analytics reports
  • This course will go through 50 practical examples
  • To practice achieved knowledge with 100 quiz questions
  • How to think in context and not act hastily


  • Access to some Google Analytics account

Students Enrolled: 36K+

Instructor: Pavel Brecik

Rating: 4.5 out of 5.0


12. Google Analytics Course Demystified for Beginners – Success Guide (Udemy)

Highest Rated

Learn Google Analytics and GA Reports – Step-by-step training guide for Web Analytics and Digital Marketing Analytics.

These Google Analytics for Beginners certifications will help you to get success with online analytics.

You will Learn:

  • Effectively navigate Google Analytics reports
  • The common Digital Analytics terms and Google Analytics terms
  • Get Hands-on Training with a Google Analytics eCommerce Demo Account
  • Track the Success of Your Marketing Campaigns in Google Analytics
  • Account Hierarchy and Structure in Google Analytics
  • How to set up Goals in Google Analytics
  • Track non-page view actions such as video views, downloads, etc. in Google Analytics
  • Google Analytics 101 to Google Analytics reports mastery


  • Basic computer skills

Students Enrolled: 1.5k+

Instructor: Anil Batra

Rating: 4.3 out of 5.0


13. Free Google Analytics Training and Tutorial (Udemy)

This is a free online course offered by Google Analytics Academy. It helps you learn about Google’s measurement tools so that you can grow your business through intelligent data collection and analysis.

If you are looking to get Google Analytics certified these free Best Google Analytics Courses online from Google Analytics Academy will help you to understand questions and answer patterns for the exam.


  • Justin Cutroni
  • Krista Seiden
  • Ashish Vij


So these are the Best Google Analytics Certification, Training, Tutorials, and Courses Online for understanding Google Analytics for beginners and advanced levels to learn Digital Analytics.

Take your Google Analytics individual qualification to the next level by taking a Google Analytics test.

If you running a Digital Marketing Agency you can give Google Analytics tests and exams. After passing the exams from Google Analytics Academy you can be a Google partner which will increase your agency’s credibility.

To become a Google partner you have to pass the Google Analytics certification exam (gain exam) with advanced Google Analytics and web analytics knowledge from the analytics academy.

Hope these paid and free courses online will also support you in getting the best results using Google Analytics and Google Tag Manager to boost your online business.

Happy Learning!

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